The Mighty Nein

As the lead of the Critical Role Animation Franchise, I Was Tasked with differentiating The new series of the franchise, the mighty nein, from the existing series, the legend of Vox Machina. Taking advantage of the very engaged Critical Role audience, I crafted a campaign that leaned into the dark tone. this included dramatic vignettes, character-focused introductions, and a fully-produced aftershow that dived into the making of the series.