Secret Level

15 Different Episodes, 15 Different IP partners, 1 big campaign. For Secret Level, I was tasked with bringing a Genuine social campaign that appealed to gaming audience that can be hyper-critical if there is no authenticity. Additionally, to attract a broader genre audience, I needed to find ways to lean into the storytelling aspect of the series. this lead to 15 Days of Secret Level. this allowed each episode and iP partner to have a day to highlight their episode and brand, while giving a sneak Peek into what to expect From a storytelling POV.